Assessing the Opportunity of Micropollutants Removal from Wastewater


Helping a global, multi-sector technologies and solutions provider with strategy positioning

The Challenge

A global, multi-sector technologies and solutions provider with a strong position among utilities wanted to better understand the trends shaping micropollutant treatment in municipal WWTPs as well as the market outlook in order to support its strategy development. As a result, the company hired Bluefield to conduct a market review of Europe, U.S., and Australia and to evaluate the market opportunity.

Bluefield Engagement

The engagement was structured in three phases. First, Bluefield identified different levels of market maturity by breaking down the trends shaping growth and technology adoption based on existing or planned regulations (local, national and regional), policy initiatives, and project outlooks. Second, the market opportunity was forecasted using a tailored model of typical CAPEX and OPEX spend considering different micropollutant treatment technologies and adoption trends. Finally, Bluefield reviewed the competitive landscape and identified different groups of players based on their sale and growth strategies and their location along the value chain for micropollutant treatment.

Accelerating Outcomes

The engagement helped the client better understand how the opportunity for micropollutants removal in municipal wastewater has been evolving, including preferred technologies, prioritized micropollutants, and the positioning of different vendors and service providers. This exercise supported the client’s business development strategy by geography and size.

Helping companies regain visibility into the water market

Whether you’re focused on transformational technologies and regulatory developments or looking for third-party validation to enter or understand an established space, Bluefield’s team of water experts has the depth in industry expertise and contacts to fit your needs.